Web design agency

Mobile-friendly design of your webshop or website makes you more findable in Google

Google decided some time ago that the mobile user is at least as important as someone behind a laptop or normal computer. In other words, if a webshop or website design is not responsive to the device on which it is viewed, you lose a lot of important points. Points you desperately need to rank high in Google.

So a mobile-friendly web design is vital when it comes to findability in Google. Furthermore, it is also good to be aware of your target audience's favorite device (and trends). For example, consumer web shops are viewed much more often via mobile than B2B websites. Another example of a user trend: clothing is often viewed via mobile, but the final purchase is more often made via laptop, so again, it's important that it works perfectly on both devices.

These are all things that a professional web designer is aware of, making it wise to leave to an agency for developing a professional web design.

More sales with a professional web design

With a professional and well-crafted web design you show your visitor that you know what you are doing. Combined with the recognizable colors, fonts and elements of your corporate identity, this inspires confidence in your visitors. A good design provides peace and overview, allowing you to emphasize the right words that convey the most important message to your target audience.

More importantly, a professional web design allows you to direct the visitor to the action they need to take. The most important button on the page should stand out and prompt action. In addition, dressing up your website is also hugely important. Do you know the saying "one image says more than 1,000 words"? Icons and images are absorbed much faster into the so-called 'lizard brain' - that's the unconscious part of the brain - that your visitors use to navigate through your website.

A professional web design ensures that visitors can navigate easily and also that they can access the right information quickly. That means images and icons in the right format and style as well as sufficient space for informative, SEO-friendly text to inform visitors and increase findability in Google. All this ultimately results in more requests or purchases and thus more sales.

Get your web design developed by an agency with experts

Why outsource the design of your web shop or website? Web design is an expertise. It involves not only design, but also a lot of technology. As mentioned earlier on this page, a web design must be optimal for both large and small screens. The different goals of the design must be considered and it must be both customer and SEO friendly.